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WatchCases Posting Page
Monday, January 7, 2008
I will give you a choice; Swatch or Rolex?

Which watch would you pick?

Well, drum roll please....Not surprisingly, most people do not choose the
lowly Swatch!

But did you know?

Swatch Group owns 18 major brands including many in the top 10.
Omega,Longines, Mido, Calvin Klein, Rado and many more...Swatch is The
world’s largest manufacturer and distributor of finished watches, Swatch
Group owns 18+ major watch brands.

You had no idea Swatch was not just a plastic watch did you? Ok in all fairness, I did mislead you with my question. I wanted you to think I was talking about a single watch, but I really just wanted to tell you how important Swatch is in the quality watch circles. Rolex is the leader, though many people would fight you on who makes the "best" watch. Rolex sells more than any other individual company and therefore wears the crown! (Pun intended.)

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